Groupon has been saving people money for years, on everything from their local pizza place to a luxury spa weekend. The site makes locating great deals simple, by curating all sorts of savings and putting them together in one place.
Now Groupon is doing the same thing for travel that they’ve done for home goods, electronics, food, wellness and local deals – on a much larger scale than they ever have before.
Getaways by Groupon represents an expanded territory for the trusted brand, as they provide travel savings, with a focus on flash sales and discount booking opportunities. Travel deals have long been a part of Groupon’s offerings, but the standalone “Getaways” is more robust and represents a real commitment to grow and expand the travel sector of their deals program.
This is great news for vacationers, as smaller iterations of Groupon travel deals have had great savings, but traded off options for dollars saved. Now Groupon offers expanded destinations and a greater variety of opportunities, all with the same low prices.
With the rise of similar services like HotelTonight, one of the fastest growing portions of the travel industry is flash sales and last minute bookings. While Groupon may not be your best bet to plan that dream vacation that is two years out, about which you have very specific ideas, it may be just what the doctor ordered if you’re still flip-flopping on spring break plans and are ready to book something for a few weeks out.
While Getaways may offer low prices, don’t confuse that with “budget” vacationing. Using Groupon Getaways, you can find luxury accommodations and experiences, but with a slightly lower price tag. The app claims to be as good for a “staycation in your city” as it is for “all-inclusive resort in paradise, or a two-week tour with included airfare that whisks you around the capitals of Europe.”
Additional features include same-day bookings, and a “cash back” program. Users can earn 5% back in Groupon Bucks on “Market Pick Hotels.” Book your vacation, save money, and then use the Groupon credit towards things to get ready for your trip, adventures after you return, or your next vacation.
Getaways has its own page on Groupon’s site, as well as a standalone app available for iOS and Android phones and tablets right now.
Note, that as per Groupon, many deals (including last minute hotel prices) are only available in the Getaways app and not on the regular Groupon site.
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